Month: January 2022

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Marketing for Business Owners: Why Advertising and Sales Are Important

Many business owners don’t think sales and advertising are a good investment, but they’re wrong. The more sales you have, the more money your company will make. Think about it this way. If you use good sales and advertising techniques to sell products like foodservice tray carts, then sales will be high. Therefore, every business owner …

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truck driver gets of his vehicle and calls his client while using a tablet

Protecting Your Truck Drivers: What You Need

Some industries, particularly in the retail, food, and manufacturing sectors, have their commercial establishments in different places. The office, retail stores, and headquarters will likely be in the business centers or big cities, maximizing exposure and high customer traffic of those areas. However, they might station their manufacturing plants and warehouses in remote locations. Whether it …

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How Modern Businesses Can Stay Competitive: Tips for Gaining an Edge Over Competitors

In today’s market, staying competitive is essential to any business. The Internet has made it easier than ever for customers to find the products and services they need without even having to leave their homes. However, staying competitive in such an environment requires a lot of work and effort on behalf of businesses that want …

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Mistakes to Avoid When Starting a Construction Business

The COVID-19 pandemic saw construction companies pausing for a while since they had to shut down project sites to stop the spread of the disease. The situation also affected the supply chain after countries closed their borders. Due to this, companies relying on supplies from international suppliers had to look for local suppliers for the materials they …

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Why Customizable Gifts Are Ideal for Diversification

Many businesses struggle with the idea of diversification. However, businesses that are in an industry filled with constant innovation are likely to be left in the dust by their competitors who decided to diversify. Sometimes, companies decide to diversify too late. This reduces the chances of them maintaining customers who are looking for the next …

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Are You Providing the Best Customer Experience? Use These KPIs to Know the Answer

Across industries, company leaders and business owners are aware of how consumers have changed their purchasing habits and behavior. The pandemic may have been the catalyst for this change, but in truth, it’s not. It merely accelerated the change. Because of the change, however, many businesses have undergone a digital transformation in the past two …

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